To: MAYOR AND CITY COUNCIL
From: GREG KAPOVICH, WATERFRONT & ECONOMIC DEVELOPMENT DIRECTOR
TITLE
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APPROVE AN AGREEMENT WITH CIVITAS FOR BUSINESS IMPROVEMENT DISTRICT (BID) CONSULTING SERVICES TO RENEW THE EXISTING RIVIERA VILLAGE BID AND TO INVESTIGATE THE FEASIBILITY OF FORMING A NEW BID FOR INTERNATIONAL BOARDWALK TENANTS FOR AN AMOUNT NOT TO EXCEED $19,000 AND THE TERM AUGUST 15, 2023 TO FEBRUARY 29, 2024
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EXECUTIVE SUMMARY
As part of the Strategic Plan, the City Council directed staff to explore the possibility of creating two separate Business Improvement Districts (BIDs) along International Boardwalk and Artesia Boulevard. After extensive outreach, businesses along Artesia Boulevard have shown no interest in the formation of a BID, while tenants along International Boardwalk have expressed considerable interest. Staff is proposing a contract agreement with Civitas, an experienced BID consultant, to explore the feasibility of creating a BID for business on International Boardwalk. In addition, the proposed Agreement with Civitas includes consulting services to assist with the annual renewal of the existing Riviera Village BID. The information gathered during the exploration of an International Boardwalk BID will also assist in determining the feasibility of forming a broader pier and harbor businesses BID.
BACKGROUND
Business Improvement Districts (BIDs) can play a crucial role in enhancing the economic vitality and overall quality of life within a City. BIDs provide supplemental services to predetermined geographic areas and are funded through assessments paid by businesses within the BID boundary. Managed by a non-profit group made-up of the business stakeholders, BID's pool funds for agreed-upon improvements that are typically beyond the services provided by cities. The services, which can vary from BID to BID, usually fall within the categories of improved maintenance, beautification, marketing, or capital improvements. Th...
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